Mina Kim

Mina Kim

Multidisciplinary designer

Index

I design cohesive and scalable visual experiences.

Previously @ SFMOMA, Stila Cosmetics, RISD Museum, Motorola.
Please reach me via email or linkedin.

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RM x SFMOMA: Between You and Me

I developed the overall visual identity for RM x SFMOMA, an exhibition co-curated by RM of BTS. Drawing from the natural, raw quality and distinctive character of RM’s handwriting, I created a bold and dynamic graphic identity. The system incorporates his handwritten Korean and English to reflect the artistic exchange between Korea and the U.S., bringing together works from RM’s personal collection and SFMOMA’s collection. This visual language extends across exhibition graphics, publications, posters, and other touchpoints to create a cohesive experience.

Role—Graphic Design Lead

RM x SFMOMA Environmental Graphics

RM x SFMOMA Member Magazine

Inherent Vice

The RISD Museum exhibition Inherent Vice pulls back the curtain on museum practice by displaying Gilded Age gowns soon to be deaccessioned. The exhibit also showcased work by RISD apparel students who participated in a course of the same name, creatively reinterpreting the gowns in response to the prompt “hidden stories.”

The identity draws inspiration from the glamorous yet distressed gowns and their debris. The motion captures this through disintegrating and falling movements.

Sensing Fashion

Sensing Fashion, a 2023 exhibition at the RISD Museum, asks: What happens when a garment designed to be worn enters a museum as a pristine object the storytelling potential of wear and tear? The exhibit projects textiles examined using a microscopic camera to create an immersive, intimate experience.

The identity highlights threads and woven patterns. Motion design pulls apart the logomark to reveal additional information, symbolizing a deep dive into the construction and hidden details of each textile.

Molecular Defense

An interactive installation portraying information and data as an ideal, autonomous entity, a living molecule, where data autonomously detects a potential threat to its security, the audience entering the installation, and protects itself by retracting and disguising.

Big Thinking: Oldenburg & van Bruggen

I designed the large-scale photographic blowups as environmental graphics to help visitors grasp the exaggerated scale central to Oldenburg’s sculptural practice. Paired with an illustrated label, the approach translates key aspects of the work into a graphic language that clarifies context while maintaining the artists’ sense of play and monumentality.

Ways of Seeing: Meet the Artist

Fisher Collection: A History

I designed a multimedia timeline wall at SFMOMA that traces the evolution of Don and Doris Fisher’s collection, from its beginnings to its donation to the museum. Instead of a strictly chronological format, the installation unfolds as an organic narrative, combining large-scale images, pull quotes, interpretive text, framed works, sculpture, and interactive media. This approach invites visitors to reflect on collecting as a personal and cultural practice, while creating a cohesive experience across physical and digital touch-points.

SFMOMA Director’s Dinner 2025

Director’s Dinner is an annual event for major donors to gather for a dinner and conversation with SFMOMA’s director.

For 2025, four identity concepts were presented. Two concepts celebrate vibrant and energetic mood with focus on texture and layering. While two other concepts proposed an welcoming and meditative visual flow for Director’s Dinners guests.